The Purpose Economy, Part 1: The Reciprocity Theory

Back in 2010, I left the movie business to work in digital and social media. I was fascinated by the accelerated growth of Facebook, YouTube and Twitter, and how they were disrupting the content industry. In the movie business, reliable A-list talent weren’t driving people to the box office anymore. But, Charlie Bit My Finger was getting … Continue reading The Purpose Economy, Part 1: The Reciprocity Theory